Ceer, the kingdom’s pioneering electric vehicle brand, is set to revolutionize mobility with a colossal SAR 5 billion (USD 1.3 billion) contract! They’ve teamed up with Saudi powerhouse Modern Building Leaders (MBL) to bring to life the Ceer Electric Vehicle Manufacturing Complex in King Abdullah Economic City.
This groundbreaking agreement isn’t just about bricks and mortar; it’s about creating a sprawling 1-million-square-meter facility, packed with futuristic zones for every step of vehicle production. Picture a high-tech wonderland featuring cutting-edge areas like press shops, body shops, and paint shops, alongside logistics hubs, offices, and even a thrilling vehicle test track!
Jim DeLuca, Ceer’s dynamic CEO, couldn’t contain his excitement: “We’re thrilled to see our dream come alive! This complex isn’t just about making cars; it’s about setting the standard for industrial greatness, both locally and worldwide. With top-notch technologies and global partnerships, including giants like Dürr, Schuler, and Siemens, we’re on a mission to redefine the automotive landscape.”
But the excitement doesn’t stop there! Ceer, a groundbreaking collaboration between PIF, Foxconn, and BMW, isn’t just building cars; they’re shaping the future. By championing advanced systems and committing to net zero emissions targets, they’re not only driving Saudi Arabia towards a cleaner future but also leading the charge on a global scale. Get ready, because the future of mobility is electric, and it’s happening right here in Saudi Arabia!
